How to make money on Pinterest in 2024

There are numerous ways of making money online, and Pinterest is one of them. Pinterest is the best visual search engine with massive potential to create pins and drive traffic. The sad news for Pinterest content creators was the end of the Pinterest creator rewards program in 2022. But there are still ways to make money on Pinterest in 2024.

Moreover, this article will help you figure out how to make money as a Pinterest user, whether you have experience or not. The fact that Pinterest is not a social media platform; it’s a search engine with 445 million users at the end of the third quarter of 2022.  

This article will dive into the best ways to make money with the following Pinterest strategies. Let’s dive into the next section!

How much money can you make on Pinterest?

There is no limit to making money on Pinterest. You can earn $20, $50, or even $200 daily as a pinterest creator. Pinterest is growing at a fast pace daily. It depends on what niches you are working in and how you diversify your portfolio with affiliate relationships, ad network for your blogging income, add affiliate links, join an affiliate program etc.

Although Pinterest has grown in all niches, from fashion to DIY and travel, you can still make money from your command in any one of the niches. You can either stick with one niche or multiple. There are no restrictions on this. Even you can have multiple pinterest accounts to earn money.

Users on Pinterest are 70% women; that’s why the beauty and products niche is top of demand. However, analyzing your target audience and user search intent is essential to rank your pins, getting Pinterest traffic, and generate more money.

Here are the top 5 niches to make money on Pinterest account:

• DIY and Crafts
• Beauty (Skin care products, etc.)
• Home Décor
• Art and Design
• Education

Also Read: Best Apps for Freelancers

Building Your Audience(Pinterest users)

Pinterest is one of the best platforms to market your business on a high note. However, that isn’t possible without a good audience viewing your content.

For that, you must build your audience by consistently creating pins, and linking them to a useful blog post. Moreover, create pinterest idea pins and add other useful pins from other pinterest users.

Here are some of the ways to build your audience:

• Create new content every week to engage more with your audience. Create pins for your audience and increase your chances of reaching potential ones. do research on pinterest seo to increase your chances of ranking higher.
• It’s not always great to follow your style. You should also make content related to your blog niche or the latest trend on Pinterest. You can use their tool for searching the latest trends on Pinterest.
• It’s also important to use relevant keywords for your pins. It will help you reach more audiences. Pinterest creators use different tools to do keyword research.
• Before posting your Pinterest pins, it’s better to add a relevant topic to them. This way, you can help your content reach more people searching for the topics.

This is one of the prime steps to take to make money on Pinterest. You won’t start making money on Pinterest as a beginner. It’s indispensable to have patience and build the right audience.

How to Make Money on Pinterest

Let’s discuss some of the best ways to make money on Pinterest

1. Pinterest Account for your Blog

Advertising your blog on Pinterest is one of the best ways to make money on Pinterest. If you are not getting blog traffic from search engines like Google, Bing, etc. Blogs can generate revenue through ads.

Moreover, you can do it by making separate boards for different purposes. Creating eye-catching pins that resonate well with your blog link is important. We ourselves get most of our traffic from Pinterest. For a successful blog, it is vital to get organized traffic.

You can also save other blog boards inside yours. There are some of the things which you should keep in mind, such as:

• Use high-quality images on your pin. It should also have the text captivating for the viewer. Create proper Pinterest templates for pins. Visit our Pinterest account to understand how to create Pinterest boards
• Ensure that your board and pins are perfectly SEO optimized, which helps you get traffic on your Pinterest profile and blog website.
• Find the right keyword, put ALT text to images, and use relevant hashtags. The Pinterest search bar is a powerful tool to find keywords.

Furthermore, with more traffic, you can run ads on your blog site, which is another way of making passive income. This is our first answer on How to make money on Pinterest.

2. Earn Commission with Pinterest Affiliate Marketing

If you don’t have a blog website, you can also start earning by affiliating other products via Pinterest. Although, keep in mind that you can’t affiliate link any product that doesn’t match the board. It’s better to follow the Pinterest rules for direct affiliate links and marketing.

It is a great strategy to see how many followers to monetize a Pinterest business account. Moreover, to leverage the best from this feature, you can create 10 to 20 Pinterest boards for the product you are affiliated with on this platform.

Not only this, but you can also join other group boards which relate to your product. Also, don’t spam the unique affiliate link with different boards, as it is against their rules and regulations. You can attach attractive pins to your boards related to the product or service you are affiliated with.

Pinterest has large audiences that come to explore different services and products. Optimize your boards with the right keyword to have more chances to appear in other search results. Therefore, keyword research is important. It is a successful Pinterest strategy.

Here are some of the tips for affiliate marketing on Pinterest:

• Make sure you have changed your profile to business on Pinterest. It is excellent for marketing your products or affiliate links.
• It is better to follow the latest trends. Join boards related to your product on Pinterest.
• Use great-quality pictures on your pins. You can use Canva, which is a free online graphic design tool. You can easily design anything with this online tool.
• As mentioned, optimize your pins and boards. Make it understandable for the viewers. You should also not hide your profile from searches; it might decrease your pins’ ranking.
  

Read more: What is Affiliate Marketing? Best Niches for Affiliate marketing

3. Promote your eCommerce Pinterest Business Account

Pinterest is a hub for businesses. It has a significant social media presence, which can drive traffic to your site. Pinterest is a social media platform allowing users to share images, videos, and links. It’s a great way to promote your eCommerce business because it’s visual-based and can help you grow your brand awareness.

Moreover, you should use a Pinterest business account to promote your eCommerce business, as you can also leverage ads and analytics. Most of you might ask us this question is Pinterest worth a shot for promoting your eCommerce business? The answer is undoubted yes. According to Pinterest, 85% of shoppers have bigger baskets than shoppers on other social media platforms.

Here are some of the tips for promoting your eCommerce business on Pinterest:

• Address your business website, have an attractive logo and don’t forget to put your business information.
• Please note that you can only put one website link to your Pinterest profile.
• As Pinterest is a place for visuals, creating pins with highly attractive images is important. The images should have an aspect ratio of 2:3, so they can appear more perfectly on your pins.
• You can also add videos to your pins, another great way to capture people’s attention.
• Write attention-grabbing titles and descriptions in your pins. Writing a description in bullet points is better to make it easy to read for the viewer.

4. Advertise and Leverage Ads on Pinterest

You can advertise everything on Pinterest, such as products and services. Businesses and others scroll to Pinterest to search for their favorite services or product. You can grow your business revenue through Pinterest advertisements.

Pinterest has millions of users, and we abet you to take advantage of ads on this platform. It will reach a wider audience and boost your brand or business. Although it might be a little expensive, it certainly gives more benefits to your branding.

Let’s check out the types of ads on Pinterest:

Promoted Pins

These idea pins are the regular type of pins but come with a “promoted tag.” With an idea pin of this, it can reach more people; they can also share and comment on it. Promoting your products and advertising your brand on a high note is a good strategy.

Moreover, it will increase your brand exposure and awareness among more audiences on Pinterest, generating more revenue.

Carousel Ads

Carousal ads are also a great way to promote your pins and products. In this, you can add multiple images to your pins. It has a maximum of five images allowance. Furthermore, it lets other viewers swap more photos. It acts as regular pins, just like promoted ones but has more images.

With carousel ads, you can create idea pins can let others see more about your products and mention their best parts inside the idea pins with more images and information. In addition, other Pinterest users can also save them on their boards. With this ad feature, you can earn money on Pinterest by delivering

Video Ads

At last, we have video ads. It is one of the best visual strategies to catch up with your audience. Like TikTok reels, the video starts playing automatically once the users hover over it.

You can quickly describe the product or service you are advertising in the video. However, it doesn’t have to come with any sounds, so make sure you describe it.

In addition, Videos are a great way to promote your brand awareness. It is a successful pinterest marketing strategy for your business.

The Cost of Pinterest Ads

Pinterest is pretty much different from other platforms in advertising. You’ll have to choose goals to promote your products. The prices are based on these. The goals are brand awareness (CPM), boosting engagement (CPE), web traffic, and sales/conversions (CPC).

Following are the prices which you can expect to pay for your promotional pins:

• Per thousand impressions (CPM) – $2.00 to $5.00. It is for brand awareness.
• Per engagement (CPE) – $0.10 to $1.50. It will boost your pins engagements. The prices are the same for web traffic engagement.
• The CPC (Conversion based campaigns) will cost between $6.00 to $10.00.

5. Partner with Brands and Influencers

Brands and other influencers are also a great way to make money on Pinterest. You can collaborate with other brands and ask them to give a shootout to your products. They can easily save your pins to their boards and promote your products.

This way, it will increase your business exposure and double your revenue with this Pinterest strategy. There are many famous businesses and influences on this platform.

6. Pinterest Virtual Assistant

Pinterest Virtual Assistant is a type of virtual assistant that specializes in managing Pinterest accounts and helping businesses and individuals to grow their presence on the platform. A Pinterest VA can offer a wide range of services including:

1. Account setup: Setting up a new Pinterest account for businesses or individuals, optimizing profile information, and creating boards.
2. Pin creation: Designing and creating visually appealing pins that are optimized for the Pinterest platform.
3. Pin scheduling: Scheduling pins to be posted at the optimal times for maximum engagement.
4. Content creation: Creating blog posts, articles, and other content for Pinterest that can drive traffic back to a website.
5. Analytics tracking: Monitoring Pinterest analytics to understand which pins are performing well and making adjustments to improve performance.
6. Pinterest advertising: Creating and managing Pinterest ad campaigns to increase visibility and drive traffic.
7. Community management: Engaging with other Pinterest users by commenting, following, and sharing pins.

Pinterest virtual assistants can save businesses and individuals time and effort in managing their Pinterest accounts while helping them to increase engagement, drive traffic, and grow their audience on the platform.

How to get followers on Pinterest?

The Pinterest platform is a great site for building brand awareness and exposure. Although, that isn’t possible without active followers. Here are some tips to get more followers on Pinterest:

• Use a business account on Pinterest. With this, you can leverage features like analytics, content format, and shopping features.
• Optimize your profile bio with relevant keywords. You have to monetize your Pinterest account by searching for the right keyword for your profile description. With this, it will appear in the search results for the audience.
• Post engaging pins for your Pinterest followers. Make it attractive and useful for your followers.
• Define your target audience on Pinterest and make content according to it. It will help you expand your reach to a higher audience.
• Add graphics, visuals, and original infographics to your pins. In addition, make sure the pin relates to your content.

How to create a Pin on Pinterest?

Creating a pin on Pinterest is easy. Follow these steps to create pins:

Log in to your Pinterest account. If you don’t have an account yet, sign up for one and complete your profile by adding a profile picture, description, and website link.

1. Click Create button corner of the screen. This will open a dropdown menu with several options.
2. Select the option “Create Pin” from the dropdown menu. This will take you to the pin creation page.
3. Choose an image or video for your pin by either uploading it from your device or selecting it from a website. Make sure the image or video is high-quality and visually appealing to grab the attention of other users.
4. Add a title and a description for your pin. Do some keyword research to find popular search terms related to your pin’s content and include them in your title and description. This will help your pin appear in relevant search results and increase its visibility.
5. Optionally, add a destination link to your pin that will direct users to a website or blog related to the pin’s content. This can be a great way to drive traffic to your website and increase engagement.
6. Select the board where you want to save your pin. If you don’t have a board yet, create one by clicking on the “Create Board” button. Make sure to choose a board that is relevant to your pin’s content.
7. Choose whether to make your pin public or secret. If you’re creating a pin for personal use, you might want to keep it secret. If you’re creating a pin for business or promotional purposes, it’s best to make it public.
8. Click on the “Publish” button to save your pin to Pinterest. Double-check your pin’s title, description, and destination link to make sure everything is accurate and up-to-date.
9. Congratulations! Your pin is now live on Pinterest and ready to be discovered by other users. Don’t forget to promote your pin on social media and other online channels to increase its visibility and reach.

How to delete a Pinterest account?

1. Log in to your Pinterest account on your desktop.
2. Click on your profile picture located at the top right corner of the screen.
3. Select “Settings” from the dropdown menu.
4. Scroll down to the bottom of the page and click on “Account settings.”
5. Click on the “Close Account” button located at the bottom of the page.
6. Pinterest will ask you to confirm your decision to delete your account. Click on the “Next” button.
7. Enter your Pinterest password and click on the “Deactivate account” button.
8. Pinterest will show you a message confirming that your account has been deactivated.
9. Your account will be permanently deleted after 14 days. During this time, you can reactivate your account by logging back in. However, if you don’t reactivate your account within 14 days, it will be permanently deleted along with all your boards and pins.
10. Your Pinterest account has been successfully deleted.

Conclusion

Pinterest is much different from other social media sites. You can create a business account and view your Pinterest analytics with ease. There are a lot of online business owners who leverage Pinterest features to promote your brand products and increase their annual revenue.

You can also promote your own website on Pinterest and earn through ads. It is also important to create great visuals for your pins. In a nutshell, Pinterest is a highly-rated platform for marketing your products and service.

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